I’ve been involved in marketing, sales and customer service, in many different roles, for a long time. I’ve become something of a customer evangelist, promoting their voice, encouraging companies to ask, “what does the customer think?” Working on complaints management projects, though, I have learned that the customer is not always right. That’s heresy for many in marketing, but true nonetheless!

Beyond work I’m married with one wife, two adult children and three young grandchildren. For fun, I’ve always played team sports including rugby and cricket. Rugby was my passion. I’ve played, coached and refereed in the UK, USA and New Zealand. These days, I’ve replaced team sports with music; I play guitar and sing in a Rock ‘n’ Roll Orchestra and five-piece band. That’s therapy!